In the mid-2000s, few people were giving thought to the massive potential of social media platforms. These days, our collective attention is gripped by the likes of Twitter and Instagram. As a result, our daily media consumption has irrevocably changed.
Then this cryptocurrency thing exploded. With the rise of Bitcoin and myriad other digital coins, crypto has been gradually solidifying its place in economic and social structures.
As these two phenomena continue to sweep the globe, what can we expect from our future? Here’s one answer: a host of unique job opportunities. If you’re looking to capitalize on the momentum of both social media and crypto, now’s your chance.
Crypto.com, which calls itself “the world’s leading cryptocurrency platform,” is looking for a social media content creator. Fascinated with crypto and social media? If you are, then this remote, full-time job is absolutely perfect for you.
More on Crypto.com
Before you start visualizing the 15-second clips that you’ll be producing, you need to know more about the platform you’ll be working for.
Crypto.com traces its roots to 2016, when Polish entrepreneur Kris Marszalek launched crypto company Monaco with the help of three co-founders. This was hardly Marszalek’s first rodeo: Prior to venturing into the cryptocurrency field, he had founded a number of startups, including eCommerce platform Beecrazy.
With the launch of Monaco, Marszalek wanted to help individuals navigate the burgeoning world of cryptocurrency. In 2018, Monaco was rebranded to Crypto.com to emphasize its focus on the decentralized finance niche.
Through the hard work of Marszalek and his team, Crypto.com rose to impressive heights. Back in its Monaco days, the company targeted 3 million customers by 2021. Guess what? When that year rolled along, Crypto.com boasted 10 million users! It also far exceeded its $169 million revenue target in 2016. In 2021, its revenue surpassed $1.2 billion!
Clearly understanding the power of branding, Crypto.com has established a strong presence in mainstream outlets. Thanks to Super Bowl ads and the renaming of an iconic Los Angeles arena, the Crypto.com brand remains prominent in the minds of Americans.
What better way to assert its presence than through the ubiquity of social media? Crypto.com wants to be an active social media player, which is why it needs your help.
The qualifications you need
To qualify as a social media content creator for Crypto.com, you need to be highly knowledgeable about the crypto culture.
In terms of creativity, you should be capable of producing content tailored to social media. This means you should also be able to work fast since this world moves at quite a brisk pace. In addition, you need to be a team player with strong communication skills.
The responsibilities you’ll have
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In this remote, full-time position, your primary responsibility will be to create social media content that supports the Crypto.com brand. By “content,” we mean:
- Advertising copy
- Short videos
Since videos are especially powerful, expect to be creating a series of clips that provide the latest updates and announcements from the company.
Lastly, Crypto.com will need you to be in the know with regard to the hottest developments in the cryptocurrency world. Your up-to-date knowledge will play a key role in the company’s content pipeline.
Feeling good about your chances? Click here to submit your Crypto.com application!