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Quick, think back—what was your favorite Halloween costume as a child? If it involved a wizard hat, a lightsaber, or a shiny red cape and the letter S emblazoned on your chest, you (or your parents) were likely influenced by the franchises that have dominated the media landscape for as long as most people can remember.
However, if you think Hogwarts, Darth Vader, or Clark Kent occupy the top spots, think again! Of the 25 highest-grossing media franchises of all time, only one of those contenders cracks the top five. Another franchise has almost hit $100 billion in total revenue!
Check out the graph from TitleMax to see if your favorite video game, trading cards, or movie series made the cut.