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How Much Do Top Instagram Creators Make?

A million-dollar selfie is a thing.

Instagram reel logos coming out of a mobile screen

If there’s one social media platform that really, really understands 21st century people, it’s Instagram.

Given the short attention span in this millennium, the easiest way to get homo sapiens hooked is to show a bunch of pictures and videos in succession. Thanks to our ever-dwindling patience for reading, we flock to an image-laden platform like Instagram like paparazzi hounding Justin Bieber.

By “flock,” we mean in the billions: At the end of 2021, Instagram had amassed 2 billion monthly active users, and it can clear the 2.5 billion mark by 2023.

Faced with such staggering online traffic statistics, you can imagine the big bucks raked in by the top creators on Instagram. To begin with, some of these folks were already box-office superstars when the platform was still trying to establish a foothold. (Instagram infancy? Instagram infancy.)

In the case of other content creators, it’s the other way around: They leveraged the immense popularity of Instagram to successfully boost their brand. Now, they collect millions of dollars with one click. #blessed

Check out the mind-blowing amounts top Instagram creators can earn!

Cristiano Ronaldo
Professional soccer player
USD per post: $1,604,000
Source

Dwayne ‘The Rock’ Johnson
Actor
USD per post: $1,523,000
Source

Ariana Grande
Singer
USD per post: $1,510,000
Source

Kylie Jenner
Businesswoman
USD per post: $1,494,000
Source

Selena Gomez
Singer
USD per post: $1,468,000
Source

Kim Kardashian
Businesswoman
USD per post: $1,419,000
Source

Lionel Messi
Professional soccer player
USD per post: $1,160,000
Source

Beyoncé Knowles
Singer
USD per post: $1,140,000
Source

Justin Bieber
Singer
USD per post: $1,100,000
Source

Kendall Jenner
Model
USD per post: $1,050,000
Source

Virat Kohli
Cricketer
USD per post: $700,000
Source

Khloe Kardashian
Internet celebrity
USD per post: $484,589
Source

Taylor Swift
Singer
USD per post: $418,970
Source

Jennifer Lopez
Singer
USD per post: $414,605
Source

Nicki Minaj
Singer
USD per post: $378,174
Source

Kourtney Kardashian
Internet celebrity
USD per post: $353,567
Source

Neymar da Silva
Professional soccer player
USD per post: $346,328
Source

Miley Cyrus
Singer
USD per post: $340,346
Source

Katy Perry
Singer
USD per post: $320,669
Source

Kevin Hart
Comedian
USD per post: $286,145
Source

Lele Pons
Internet celebrity
USD per post: $180,000
Source

Charli D’Amelio
Internet celebrity
USD per post: $173,000
Source

Addison Rae
Internet celebrity
USD per post: $156,000
Source

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Caio Castro
Actor
USD per post: $153,800
Source

Bella Hadid
Model
USD per post: $149,400
Source

Sommer Ray
Internet celebrity
USD per post: $108,000
Source

Dixie D’Amelio
Internet celebrity
USD per post: $100,000
Source

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